
June 29th and 30th saw Cestrian exhibiting at the InStore event as part of Marketing Week Live! and, with an estimated attendance of 10,000 across the two days, it proved to be a busy (and hot) event.
Using the stand as a blank canvas, we demonstrated how simply and quickly our unique E-flex stretched-fabric display system could transform into a retail space that encourages footfall, promotes merchandise or service and, critically, enhances the customer experience. All of this using lightweight material which is virtually impossible to crease or damage and that can be changed in minutes by anyone (so, no need for out-of-hours or specialist installation or fitting).